http://www.kadhoai.com.cn 2026-04-07 12:16:27 來源:和利時集團

某位著名的經濟學教授曾經對企業核心競爭力的特性作了界定,認為它必須具備5個特點:“偷不去、買不來、拆不開、帶不走和流不掉”。有了穩定和持續發展的核心競爭力,從事任何行業的企業離成功隻有一步之遙:持之以恒。經曆了15年nian風feng風feng雨yu雨yu的de和he利li時shi電dian機ji,擁yong有you在zai運yun動dong控kong製zhi領ling域yu一yi貫guan的de良liang好hao口kou碑bei和he羨xian煞sha旁pang人ren的de團tuan隊dui凝ning聚ju力li,為wei了le找zhao尋xun背bei後hou的de原yuan因yin,筆bi者zhe一yi行xing兩liang人ren來lai到dao和he利li時shi電dian機ji一yi探tan究jiu竟jing,聽ting到dao最zui多duo的de是shi“員工”、“穩健”、“低調”等樸素的話語。
和利時電機:“以人為本”的啟示
“寬鬆、和諧、高效”shihelishidianjideqiyewenhua,yeshibizhezaigongsibangongkongjianzhongdeqieshenganshou。zuoweiyigebayundongkongzhichanpinheguangjidianyitihuaxitongdejichengjifuwuzuoweijingyingfangxiangdegongsi,zaiguowaipinpaideduonianjiajizhixia,ruhejiandingdezouchuyitiaozizhuchuangxinzhilu?tazuoleshenmelairangyuangongzhaodaogongtongdeshiye?zaijinglileshiyuniandelicheng,tashiruhetiaodongyuangongdecongmingcaizhihegongzuojiqing,shizhongruyidijianchijidingfangxiang?helishidianjigongsizongjingliyaohongboshijiechulezijidefangchengshi。
穩健與創新,打造核心競爭力
“zidonghuaqiyecongchuangjiandaofazhan,lugaizenmezou,shiyigehendadehuati。worenweizhuyaofenweiyixiajixiangneirong,shouxianzaichuangyezhichu,womenjiuyoumingquedegongsidingweihexingyedingwei,jiushiyaozuoyigejishuxinggongsi。zaiqiyefazhandaolushang,helishigongsibingchengxianmingdejingyinglinian,gongsixianzuoqianghouzaishituzuoda,jianghexinyewuzuoshenzuojing;追求長久生存、穩中求進。這使得公司從創建到今天幾乎沒走過大的彎路,一直按既定目標向前發展。”
“gongsidefazhanshifenzhuzhongtuanduidejianshe,tebieduiyuxianghelishidianjizheyangdejishuxinggongsi,zuibaoguideziyuanjiushiren。womenzaituanduidejiansheshangzhuyaotixianzaituanduiwending,tuanduipeiyanghetuanduifahuisangejieduan。chuangyechuqi,gongsizhuyaorenyuanweiyingjiebiyesheng,yingjieshengzuiqueshaodejiushisigeyishi:產品意識、質量意識、shichangyishi,yijizhengquekandaigongsiwentidexiezuoyishi。suoyituanduidepeiyangzhuyaojiushiyishidepeiyang。gongsizairuhewendingtuanduifangmian,zuizhongyaodeshirangyuangongqingchugongsifazhan、個人發展及個人收入這三者的關係,同時公司要讓每名員工每年都能夠感受到這三者的進步和變化。這3點都能達到了,員工怎麼會不穩定呢?另外,我們在招聘新員工的時候總會問他3個問題:一、你喜歡做這件事嗎?二、你覺得有沒有能力做好這件事?三、你ni覺jiao得de做zuo這zhe件jian事shi有you什shen麼me困kun難nan,什shen麼me地di方fang需xu要yao公gong司si幫bang助zhu你ni解jie決jue?如ru果guo滿man足zu上shang述shu三san點dian,相xiang信xin每mei個ge人ren工gong作zuo起qi來lai都dou很hen有you樂le趣qu,壓ya力li會hui來lai自zi自zi身shen,效xiao率lv也ye會hui很hen高gao。”
“關guan於yu企qi業ye文wen化hua,歸gui根gen結jie底di就jiu是shi價jia值zhi觀guan的de問wen題ti,價jia值zhi觀guan其qi實shi就jiu是shi所suo追zhui求qiu的de目mu標biao。企qi業ye價jia值zhi觀guan和he員yuan工gong價jia值zhi觀guan要yao基ji本ben吻wen合he,企qi業ye文wen化hua才cai能neng更geng好hao發fa展zhan。在zai管guan理li模mo式shi方fang麵mian,其qi實shi管guan理li的de目mu的de就jiu是shi解jie決jue公gong司si目mu前qian存cun在zai的de問wen題ti,而er不bu是shi追zhui求qiu形xing式shi上shang的de花hua樣yang翻fan新xin和he照zhao搬ban套tao用yong,所suo以yi企qi業ye要yao結jie合he自zi身shen現xian狀zhuang不bu斷duan自zi主zhu創chuang新xin,摸mo索suo適shi合he自zi己ji的de管guan理li模mo式shi,適shi合he自zi己ji的de才cai是shi最zui好hao的de。管guan理li模mo式shi必bi須xu要yao處chu理li好hao製zhi度du化hua管guan理li和he人ren性xing化hua管guan理li的de關guan係xi,也ye就jiu是shi管guan理li流liu程cheng和he效xiao率lv的de關guan係xi。兩liang個ge關guan係xi的de協xie調tiao要yao根gen據ju公gong司si發fa展zhan的de不bu同tong階jie段duan隨sui時shi做zuo出chu調tiao整zheng。當dang公gong司si發fa展zhan初chu期qi,人ren少shao,基ji礎chu薄bo,完wan全quan可ke以yi采cai取qu人ren性xing化hua管guan理li,追zhui求qiu極ji高gao的de效xiao率lv。隨sui著zhe公gong司si的de發fa展zhan,人ren數shu增zeng多duo,各ge職zhi能neng部bu門men逐zhu步bu建jian立li,製zhi度du化hua和he流liu程cheng化hua管guan理li就jiu要yao跟gen上shang,否fou則ze就jiu會hui降jiang低di效xiao率lv。現xian階jie段duan在zai和he利li時shi的de管guan理li中zhong,人ren性xing化hua管guan理li仍reng占zhan相xiang當dang大da的de比bi重zhong,目mu的de就jiu是shi調tiao動dong員yuan工gong的de智zhi慧hui和he激ji情qing,增zeng強qiang員yuan工gong的de主zhu動dong性xing和he責ze任ren感gan來lai彌mi補bu單dan靠kao製zhi度du解jie決jue不bu了le的de問wen題ti。在zai創chuang新xin方fang麵mian,公gong司si允yun許xu員yuan工gong犯fan錯cuo誤wu,給gei員yuan工gong充chong分fen的de機ji會hui,都dou是shi人ren性xing化hua管guan理li的de體ti現xian。”
“談tan到dao打da造zao企qi業ye核he心xin競jing爭zheng力li,很hen多duo人ren認ren為wei核he心xin競jing爭zheng力li就jiu是shi核he心xin產chan品pin和he核he心xin技ji術shu,這zhe是shi不bu全quan麵mian的de。打da造zao企qi業ye核he心xin競jing爭zheng力li要yao考kao慮lv多duo種zhong因yin素su,文wen化hua、人、市場、管理模式、技術因素、市場服務、品牌等等。和利時打造的核心競爭力主要有兩方麵,第一不斷創新,第二堅持做自己認為正確的事情,並且把它做精、做好。”
不錯,技術、產(chan)品(pin)都(dou)是(shi)可(ke)以(yi)轉(zhuan)移(yi),可(ke)以(yi)變(bian)動(dong)的(de),但(dan)核(he)心(xin)價(jia)值(zhi)觀(guan)卻(que)不(bu)行(xing),正(zheng)如(ru)可(ke)以(yi)搶(qiang)走(zou)一(yi)個(ge)人(ren)所(suo)有(you)的(de)一(yi)切(qie),但(dan)搶(qiang)不(bu)走(zou)他(ta)的(de)精(jing)神(shen)一(yi)樣(yang)。很(hen)多(duo)企(qi)業(ye)口(kou)口(kou)聲(sheng)聲(sheng)說(shuo)“以人為本”,實(shi)際(ji)上(shang)卻(que)根(gen)本(ben)不(bu)尊(zun)重(zhong)和(he)信(xin)任(ren)員(yuan)工(gong),純(chun)粹(cui)是(shi)一(yi)個(ge)言(yan)語(yu)的(de)巨(ju)人(ren),行(xing)動(dong)的(de)矮(ai)子(zi)。而(er)在(zai)和(he)利(li)時(shi)電(dian)機(ji),沒(mei)有(you)更(geng)多(duo)的(de)言(yan)語(yu),隻(zhi)有(you)實(shi)際(ji)的(de)執(zhi)行(xing),文(wen)化(hua)的(de)穩(wen)健(jian)“乘以”技術的創新帶來了務實的效果,這也許就是博士總經理注入公司的獨特DNA吧。
低調發展,長久生存
有人稱“站在懸崖邊上”的聯想公司和上海振華港機剛剛更名的現狀,便可一窺金融危機的影響,引用姚博士的話說:“在金融危機這種大環境下,每個企業都不可能獨善其身。”
“和利時電機的產品麵向各個行業,跨度比較大,07年我們已經感覺到了危機的存在,所以08年(nian)開(kai)始(shi)著(zhe)手(shou)做(zuo)準(zhun)備(bei),對(dui)產(chan)品(pin)進(jin)行(xing)調(tiao)整(zheng),針(zhen)對(dui)新(xin)形(xing)勢(shi)下(xia)的(de)產(chan)品(pin)投(tou)入(ru)研(yan)發(fa),銷(xiao)售(shou)中(zhong)刻(ke)意(yi)分(fen)出(chu)產(chan)品(pin)的(de)一(yi)些(xie)主(zhu)次(ci),重(zhong)點(dian)和(he)非(fei)重(zhong)點(dian)。所(suo)以(yi)金(jin)融(rong)危(wei)機(ji)到(dao)來(lai)對(dui)和(he)利(li)時(shi)電(dian)機(ji)的(de)影(ying)響(xiang)不(bu)是(shi)很(hen)大(da)。比(bi)如(ru)08年前三個季度銷售量基本與增幅最大的07年持平,第四季度銷售額有所下滑,但幅度不大。09年1、2季度比08年同期的銷售量有很大增長,這說明公司針對新形勢下準備的新品初見成效。”
“yifangmiangongsidexinpinshiyingduijinrongweijizuochudetiaozheng,danyeshizaiwomenchangqiguihuazhizhongdejieguo。womenzaikaifaxinchanpinfangmiandezhidaosixiang,jiushixingchengchanpinchayihua。womenhuizhenduishichanghetongxingchanpin,yijiyonghuxuqiuzuobidui,zuodaorenwuwoyou,renyouwoyou,renjiachengbengaowomenjiangdichengben,renjiafuwucha,womenjiaqiangchanpindefuwu,manzuyonghudetedingxuqiujiushishixianchayihua。”
“muqianhenduoqiyedefazhandouyouxiangjichengfazhandequshi。worenwei,chanpinduoyanghua,jichenghuabushiqiyezuochulaide,ershitiejinyonghuxuqiudebiranjieguo。helishidianjizaizhezhongchaoliuqiangaizenmezuone?shouxianyaojiejuesangewenti。diyi,guoneiqiyeyuguowaiqiyexiangbihaibijiaoluohou,yinciyaobuduanzhuiganshijiexianjingongsi,zaichanpinpinzhi、性能、功(gong)能(neng)上(shang)提(ti)高(gao)。第(di)二(er),本(ben)土(tu)用(yong)戶(hu)的(de)一(yi)些(xie)需(xu)求(qiu)國(guo)外(wai)企(qi)業(ye)不(bu)能(neng)滿(man)足(zu),本(ben)土(tu)企(qi)業(ye)可(ke)以(yi)爭(zheng)取(qu)這(zhe)些(xie)國(guo)內(nei)用(yong)戶(hu)。第(di)三(san),就(jiu)是(shi)差(cha)異(yi)化(hua)。目(mu)前(qian)產(chan)品(pin)市(shi)場(chang)還(hai)有(you)很(hen)多(duo)空(kong)間(jian)可(ke)以(yi)更(geng)好(hao)的(de)開(kai)發(fa),滿(man)足(zu)用(yong)戶(hu)需(xu)求(qiu)。和(he)利(li)時(shi)的(de)最(zui)大(da)優(you)勢(shi)就(jiu)是(shi)技(ji)術(shu)優(you)勢(shi),我(wo)們(men)能(neng)針(zhen)對(dui)用(yong)戶(hu)的(de)特(te)定(ding)需(xu)求(qiu)開(kai)發(fa)出(chu)新(xin)產(chan)品(pin),在(zai)某(mou)些(xie)行(xing)業(ye)比(bi)國(guo)外(wai)的(de)大(da)公(gong)司(si)反(fan)應(ying)更(geng)快(kuai),更(geng)有(you)競(jing)爭(zheng)力(li)。”
“和he利li時shi現xian在zai的de產chan品pin研yan發fa人ren員yuan按an專zhuan業ye劃hua分fen,因yin為wei任ren何he類lei別bie的de產chan品pin都dou有you共gong同tong的de地di方fang。這zhe樣yang,一yi個ge技ji術shu人ren員yuan可ke以yi參can與yu多duo個ge產chan品pin的de研yan發fa,能neng使shi他ta的de技ji術shu應ying用yong得de更geng加jia充chong分fen,解jie決jue了le產chan品pin多duo人ren員yuan少shao的de問wen題ti。除chu了le提ti供gong產chan品pin,公gong司si也ye為wei用yong戶hu提ti供gong相xiang應ying的de配pei套tao方fang案an。做zuo自zi己ji擅shan長chang的de事shi,不bu擅shan長chang的de事shi交jiao給gei別bie人ren,這zhe樣yang可ke以yi整zheng合he資zi源yuan,不bu會hui浪lang費fei。這zhe也ye是shi公gong司si穩wen健jian發fa展zhan的de原yuan因yin。和he利li時shi前qian幾ji年nian傾qing向xiang於yu滿man足zu市shi場chang需xu求qiu,現xian在zai新xin產chan品pin研yan發fa超chao前qian市shi場chang一yi拍pai,這zhe與yu公gong司si能neng力li和he市shi場chang變bian化hua有you關guan係xi。太tai超chao前qian的de東dong西xi市shi場chang變bian化hua難nan以yi預yu料liao,用yong戶hu不bu一yi定ding能neng接jie受shou,而er一yi味wei滿man足zu市shi場chang,等deng你ni的de產chan品pin做zuo出chu來lai了le,別bie人ren都dou已yi經jing進jin入ru了le市shi場chang,你ni就jiu失shi去qu了le市shi場chang競jing爭zheng力li和he占zhan有you率lv。滿man足zu市shi場chang需xu求qiu和he引yin導dao市shi場chang兩liang方fang麵mian的de側ce重zhong要yao不bu斷duan調tiao整zheng。公gong司si不bu但dan要yao把ba握wo市shi場chang,還hai要yao引yin導dao用yong戶hu的de水shui平ping隨sui之zhi增zeng長chang。企qi業ye與yu用yong戶hu不bu是shi相xiang互hu買mai賣mai的de關guan係xi,而er是shi相xiang互hu依yi賴lai的de,要yao讓rang用yong戶hu相xiang信xin,除chu了le產chan品pin本ben身shen還hai可ke以yi得de到dao更geng多duo的de附fu加jia價jia值zhi,能neng從cong未wei來lai獲huo利li。也ye就jiu是shi做zuo市shi場chang和he用yong戶hu值zhi得de信xin賴lai的de企qi業ye。”
企業不需要富麗堂皇的外表和張揚,重要的是要針對自身的不足不斷地去解決問題,不斷地完善自己。“低調”是筆者完成采訪任務離開時映在腦海中的兩個字,和利時電機在多年的發展中以及應對當前經濟危機中始終保持了應有的低調,始終把“長久生存”作為企業的首要戰略,在現在這個喧囂的社會顯得彌足珍貴的低調,由信心映射出來的低調。