http://www.kadhoai.com.cn 2026-04-07 15:24:41 來源:新華網
suizhewoguojingjidegaosufazhanhejienenghuanbaoyishidezengqiang,woguobianpinqishichangyinglailejingpenshizengchang,xingyeguimoxunsukuoda。suizhebianpinjishudegaosufazhanyuchanpingongnengdetuozhan,bianpinqizaigelingyudedaolekongqiandefazhanheyingyong,jihuguominjingjigexinggeyedouyubianpinqimibukefen。根據一份中國國內的權威統計,在過去的幾年,中國變頻器市場保持著25%-35%的年增長率。
變頻器交易繁榮背後陰影叢生
持chi續xu高gao速su發fa展zhan的de中zhong國guo經jing濟ji,對dui變bian頻pin器qi行xing業ye而er言yan是shi一yi個ge難nan得de的de發fa展zhan機ji遇yu,但dan是shi,繁fan榮rong的de背bei後hou卻que暗an藏zang隱yin憂you。很hen多duo用yong戶hu在zai變bian頻pin器qi出chu現xian故gu障zhang的de第di一yi時shi間jian得de不bu到dao相xiang關guan的de售shou後hou服fu務wu支zhi持chi,退tui換huan貨huo更geng是shi不bu易yi;物(wu)流(liu)滯(zhi)後(hou),傳(chuan)統(tong)渠(qu)道(dao)中(zhong),很(hen)多(duo)用(yong)戶(hu)都(dou)是(shi)在(zai)下(xia)單(dan)之(zhi)後(hou)十(shi)幾(ji)天(tian)才(cai)收(shou)到(dao)貨(huo),中(zhong)西(xi)部(bu)偏(pian)遠(yuan)地(di)區(qu)的(de)送(song)貨(huo)速(su)度(du)更(geng)是(shi)難(nan)以(yi)保(bao)證(zheng),很(hen)多(duo)企(qi)業(ye)因(yin)為(wei)變(bian)頻(pin)器(qi)無(wu)法(fa)正(zheng)常(chang)到(dao)位(wei)而(er)導(dao)致(zhi)生(sheng)產(chan)線(xian)中(zhong)斷(duan),給(gei)企(qi)業(ye)造(zao)成(cheng)很(hen)大(da)的(de)損(sun)失(shi);chuantongqudaobianpinqishichangjiagebodongfududa,erqiezhexiequdaocengcengjiajia,zuihoubianpinqidaoqiyeyibanhuichengshoushubeiyuchuchangjiagedefeiyongzhichu。zheyangbuhelidecaigoumoshizhijiedaozhijingyingchengbenjugaobuxia,henduoqiyenanyichengshougaochengbendezijinyali,jinerchuxianzijinlianduanliedexianxiang,yanzhongdeshenzhihuidaozhiqiyepochan。
建扁平化營銷渠道,創市場競爭新優勢
在新型市場經濟環境中,傳統的采購、營銷模式暴露出種種弊端,已經不能適應企業當前的發展需要。隨著技術與商業模式的更新,營銷業態和渠道正在加速衍變,以製造商—代理商-批發商—零售商—xiaofeizheweizhuxiandequdaomoshizhengzhujianchengweizhongxiaoqiyefazhandeleizhui。zhonghuazidonghuashangchenglvxiankaipixindeyingxiaoqudao,dajianbianpinghuadewangluoyingxiaomoshi,qiangzhanshichangkongbaidian,pojieyingxiaohuanjingyuxingyefazhandebianhuaxingcheng“渠道圍城之謎”,營銷渠道覆蓋到各領域內的所有用戶,為企業甩下發展中的累贅,帶來真正的利益和實惠。
作(zuo)為(wei)一(yi)家(jia)直(zhi)接(jie)服(fu)務(wu)中(zhong)國(guo)製(zhi)造(zao)型(xing)企(qi)業(ye)的(de)自(zi)動(dong)化(hua)商(shang)品(pin)網(wang)上(shang)供(gong)應(ying)商(shang),中(zhong)華(hua)自(zi)動(dong)化(hua)商(shang)城(cheng)認(ren)為(wei),營(ying)銷(xiao)渠(qu)道(dao)環(huan)節(jie)越(yue)多(duo),各(ge)環(huan)節(jie)營(ying)銷(xiao)費(fei)用(yong)的(de)投(tou)入(ru)就(jiu)會(hui)呈(cheng)幾(ji)何(he)倍(bei)數(shu)的(de)增(zeng)加(jia),最(zui)終(zhong)企(qi)業(ye)的(de)采(cai)購(gou)成(cheng)本(ben)也(ye)一(yi)直(zhi)居(ju)高(gao)不(bu)下(xia),極(ji)大(da)的(de)影(ying)響(xiang)了(le)企(qi)業(ye)的(de)利(li)潤(run)額(e),也(ye)導(dao)致(zhi)企(qi)業(ye)生(sheng)存(cun)越(yue)來(lai)越(yue)難(nan)。企(qi)業(ye)要(yao)想(xiang)生(sheng)存(cun),甚(shen)至(zhi)有(you)所(suo)發(fa)展(zhan),就(jiu)必(bi)須(xu)要(yao)壓(ya)縮(suo)成(cheng)本(ben),因(yin)此(ci)減(jian)少(shao)中(zhong)間(jian)環(huan)節(jie)成(cheng)本(ben)消(xiao)耗(hao)是(shi)必(bi)須(xu)首(shou)先(xian)要(yao)做(zuo)的(de)事(shi)情(qing)。中(zhong)華(hua)自(zi)動(dong)化(hua)商(shang)城(cheng)以(yi)一(yi)種(zhong)扁(bian)平(ping)化(hua)營(ying)銷(xiao)渠(qu)道(dao)模(mo)式(shi),給(gei)了(le)廣(guang)大(da)中(zhong)小(xiao)型(xing)企(qi)業(ye)減(jian)少(shao)中(zhong)間(jian)環(huan)節(jie)成(cheng)本(ben)一(yi)條(tiao)方(fang)便(bian)快(kuai)捷(jie)的(de)途(tu)徑(jing),幫(bang)助(zhu)廣(guang)大(da)企(qi)業(ye)走(zou)出(chu)經(jing)營(ying)困(kun)頓(dun)的(de)同(tong)時(shi),也(ye)形(xing)成(cheng)了(le)自(zi)己(ji)獨(du)有(you)的(de)電(dian)子(zi)商(shang)務(wu)服(fu)務(wu)特(te)色(se),進(jin)而(er)使(shi)自(zi)己(ji)從(cong)傳(chuan)統(tong)電(dian)商(shang)領(ling)域(yu)中(zhong)脫(tuo)穎(ying)而(er)出(chu),為(wei)稱(cheng)雄(xiong)垂(chui)直(zhi)、細分電商領域做足了準備。
零距離采購模式——終端用戶的定心丸
中(zhong)華(hua)自(zi)動(dong)化(hua)商(shang)城(cheng)的(de)一(yi)站(zhan)式(shi)購(gou)全(quan)和(he)網(wang)上(shang)下(xia)單(dan)以(yi)及(ji)企(qi)業(ye)綜(zong)合(he)性(xing)配(pei)套(tao)的(de)產(chan)品(pin)服(fu)務(wu),有(you)效(xiao)控(kong)製(zhi)了(le)不(bu)必(bi)要(yao)的(de)成(cheng)本(ben)支(zhi)出(chu)。企(qi)業(ye)采(cai)購(gou)人(ren)員(yuan)在(zai)商(shang)城(cheng)平(ping)台(tai)上(shang)可(ke)以(yi)輕(qing)而(er)易(yi)舉(ju)的(de)篩(shai)選(xuan)出(chu)所(suo)需(xu)要(yao)的(de)產(chan)品(pin),減(jian)少(shao)了(le)冗(rong)繁(fan)的(de)采(cai)購(gou)流(liu)程(cheng),促(cu)進(jin)采(cai)購(gou)工(gong)作(zuo)管(guan)理(li)透(tou)明(ming)化(hua)、操作規範化、效能最優化。中華自動化商城獨有一套產品價格製定方案,結合現貨市場報價及成交記錄,製定公平、合he理li的de產chan品pin價jia格ge。中zhong華hua自zi動dong化hua商shang城cheng的de所suo有you商shang品pin均jun明ming碼ma實shi價jia,隨sui時shi可ke以yi對dui比bi其qi他ta渠qu道dao的de價jia格ge,並bing且qie隨sui時shi能neng按an照zhao價jia格ge下xia單dan購gou買mai,消xiao費fei者zhe不bu必bi擔dan心xin在zai中zhong華hua自zi動dong化hua商shang城cheng會hui花hua冤yuan枉wang錢qian!
kaolvdaozhongxibupianyuandiquzhongduanyonghuchuxingbubian,zhonghuazidonghuashangchenghaipeiyoupeisonghuokuaisuyujingjizhi,zhiyaoninxiadanchenggong,houtaidingdanchulixitongjiuhuijishigenjindingdanqingkuang,gongzuorenyuanjishikuaisudichulifahuo。zhezhongxinxingdecaigoumoshimianchulecaigourenyuanquanguogedipaodingdandexinlao。ninwuxuzhijiemianduishengchangongyingshang,danwomenbaozhengjiageheligongdao;ninyewuxuyingongchengshangdeshouhoutuicierqifen,zhonghuazidonghuashangchengdajianlechanpinshouhougenzongfuwuxinrentixi。duiyushangchengshouchudebianpinqi,congqianqiyubei,daozhongqizhenghe,shenzhihouqikehutiyanfangmian,douquanchengtigongjishuzhichi。
預備貨服務——集成商用戶的福音
周(zhou)期(qi)性(xing)預(yu)備(bei)貨(huo)係(xi)統(tong)在(zai)傳(chuan)統(tong)電(dian)子(zi)商(shang)務(wu)中(zhong)就(jiu)是(shi)簡(jian)單(dan)的(de)進(jin)銷(xiao)存(cun)管(guan)理(li),但(dan)是(shi)中(zhong)華(hua)自(zi)動(dong)化(hua)商(shang)城(cheng)卻(que)將(jiang)這(zhe)一(yi)服(fu)務(wu)做(zuo)到(dao)了(le)極(ji)致(zhi)。針(zhen)對(dui)形(xing)成(cheng)周(zhou)期(qi)性(xing)應(ying)用(yong)的(de)成(cheng)熟(shu)客(ke)戶(hu),中(zhong)華(hua)自(zi)動(dong)化(hua)在(zai)訂(ding)單(dan)產(chan)生(sheng)之(zhi)前(qian),也(ye)就(jiu)是(shi)周(zhou)期(qi)性(xing)采(cai)購(gou)到(dao)期(qi)之(zhi)前(qian),就(jiu)將(jiang)客(ke)戶(hu)的(de)貨(huo)品(pin)準(zhun)備(bei)好(hao),無(wu)需(xu)任(ren)何(he)押(ya)金(jin)、定金以及其他任何費用支出。這樣的便捷服務,有效降低中小企業部件采購的占款周期,加快企業資金周轉速度,提高資金使用效率。
中zhong華hua自zi動dong化hua商shang城cheng的de預yu備bei貨huo服fu務wu最zui大da限xian度du的de消xiao除chu不bu可ke抗kang力li給gei企qi業ye帶dai來lai的de損sun失shi,提ti高gao了le企qi業ye抗kang風feng險xian能neng力li。中zhong華hua自zi動dong化hua商shang城cheng強qiang大da的de倉cang儲chu支zhi撐cheng和he廣guang泛fan的de物wu流liu網wang絡luo,強qiang有you力li地di支zhi持chi預yu備bei貨huo服fu務wu,多duo管guan齊qi下xia地di幫bang助zhu中zhong小xiao企qi業ye加jia快kuai生sheng產chan性xing流liu動dong資zi金jin的de周zhou轉zhuan,進jin而er緩huan解jie資zi金jin壓ya力li。
中華自動化發力垂直電商,成為變頻器采購新選擇
中(zhong)華(hua)自(zi)動(dong)化(hua)商(shang)城(cheng)率(lv)先(xian)多(duo)重(zhong)並(bing)舉(ju)地(di)開(kai)拓(tuo)新(xin)的(de)電(dian)子(zi)商(shang)務(wu)新(xin)模(mo)式(shi),就(jiu)是(shi)為(wei)了(le)使(shi)傳(chuan)統(tong)行(xing)業(ye)的(de)企(qi)業(ye)與(yu)新(xin)型(xing)電(dian)子(zi)商(shang)務(wu)相(xiang)結(jie)合(he),產(chan)生(sheng)更(geng)高(gao)的(de)聯(lian)合(he)價(jia)值(zhi)。近(jin)期(qi),商(shang)城(cheng)推(tui)出(chu)的(de)變(bian)頻(pin)器(qi)專(zhuan)題(ti)就(jiu)是(shi)繼(ji)續(xu)保(bao)持(chi)工(gong)業(ye)品(pin)電(dian)商(shang)領(ling)頭(tou)羊(yang)位(wei)置(zhi)而(er)實(shi)施(shi)的(de)新(xin)型(xing)市(shi)場(chang)戰(zhan)略(lve)。在(zai)廣(guang)大(da)工(gong)業(ye)品(pin)電(dian)子(zi)商(shang)務(wu)正(zheng)在(zai)苦(ku)苦(ku)尋(xun)找(zhao)如(ru)何(he)與(yu)傳(chuan)統(tong)製(zhi)造(zao)商(shang)以(yi)及(ji)集(ji)成(cheng)商(shang)相(xiang)結(jie)合(he)的(de)思(si)路(lu)上(shang)一(yi)籌(chou)莫(mo)展(zhan)時(shi),中(zhong)華(hua)自(zi)動(dong)化(hua)已(yi)經(jing)在(zai)這(zhe)條(tiao)路(lu)上(shang)走(zou)出(chu)了(le)關(guan)鍵(jian)性(xing)的(de)幾(ji)步(bu)(手持表、PLC專欄也是用心打造,為中小型企業提供方便快捷的采購渠道,詳情請點擊中華自動化商城首頁http://www.automation.com.cn查看)。中zhong華hua自zi動dong化hua商shang城cheng將jiang會hui憑ping借jie新xin型xing的de服fu務wu模mo式shi,便bian捷jie的de采cai購gou渠qu道dao,有you競jing爭zheng力li的de市shi場chang價jia格ge,從cong傳chuan統tong變bian頻pin器qi營ying銷xiao渠qu道dao中zhong脫tuo穎ying而er出chu,成cheng為wei企qi業ye采cai購gou變bian頻pin器qi和he其qi他ta工gong業ye品pin最zui重zhong要yao的de渠qu道dao。